With simple means like typography, colors, photography, layout... we try to connect with people. To touch them. To make them think differently. To make them care about things they didn't think about before.
Visual communication in hotels is much more than brand and logo, but they are the most important for creating a successful brand. They have to show the culture and natural features of the hotel's location.
Pirin Park Hotel logo graphically implements a popular peak in Pirin Mountain, and below it is the healing mineral water of Sandanski.
The AquaSun Hotel and Spa logo symbolizes the sun in Sandanski - the sunniest city in Bulgaria, as well as the mineral water that is used in the hotel's spa center.
Small information signs are an integral part of our daily life. Along with stickers, they are one of the most accessible means of visual communication.
Visual communication in bars and restaurants is important for the user experience and improves the overall image of the place.